The Relay

– Episode 30

Navigating Market Fluctuations: The Role of Service Excellence, Technology, and Teamwork

In this episode of The Relay, Maddie Cook and Blanks Baldwin of our Gulf Relay team delve into the logistics industry, discussing the effects of bid season and the critical role of service in obtaining rate increases. They explore operational strategies, including the introduction of customer scorecard meetings for internal service tracking and improvement. The conversation highlights the use of Power BI for data analysis, emphasizing its importance in monitoring logistics metrics. They also examine the uncertain market conditions, the value of strategic broker relationships, and the necessity of teamwork to tackle market challenges. The episode underscores a proactive stance on market preparedness, service-driven success, and more.
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Highlights from this week’s conversation include:
  • Bidding Season Preparation (0:27)
  • Customer Scorecard Meetings (0:59)
  • Market Outlook and Strategic Relationships (3:29)
  • Operational Decision Making (4:38)
  • Final thoughts and takeaways (5:48)
  The Relay is a podcast produced by Gulf Relay. Each episode, we dive behind the scenes of our operations, teams, and industry. From the unique challenges of the job to anecdotes about life on the road, our guests will provide a window into a profession that is crucial to our economy and way of life. Let’s hit the road!

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